«Vertec and the MailMonkey from appGenerics: a strong team for our newsletter distribution»
Jan Höttges, Partner, BÖCKER ZIEMEN GmbH & Co. KG
Since 2001, the management consultants of BÖCKER ZIEMEN GmbH & Co. KG from Bonn-Bad-Godesberg, Germany, have successfully supported companies in the implementation of strategic projects and in the development of development solutions. The focus of customers is on the success of the customers.
To help customers achieve their goals, BÖCKER ZIEMEN offers a wide range of services. BÖCKER ZIEMEN sees three main levers for increasing competitiveness, which at the same time reflect the range of services offered by the consulting firm.
The first lever consists of digital technologies, which are needed to implement projects effectively and promptly. Which digitization projects actually have a positive impact on sales and profit? BÖCKER ZIEMEN finds out and uses the second lever to build a deeper understanding of the customer. The third lever results from the networking of the topics of digitization and pricing. A comprehensive offer of events completes the range of services.
Challenges
Benefits
Vertec Services & CRM incl. all appsapp budget
Budget & Phase external costs
At the beginning of 2021, BÖCKER ZIEMEN was sold by the German sales partner, the appGenerics GmbH , Vertec. Since then, management consultants have relied on the perfectly coordinated interaction of Vertec in the Cloud Suite and the Mailmonkey .
MailMonkey is an add-on specially developed for connection to Vertec by appGenerics for dispatching serial emails directly from Vertec.
With Vertec MailMonkey,
personalized emails can be sent directly from Vertec to external and internal recipients, either manually or automatically. No additional email program is required. Template can be edited directly in the Vertec MailMonkey interface.
«With mailmonkey and the connection to vertec, we can finally automate a large part of the processes related to our company newsletter. this of course saves us time that we can invest better elsewhere.»
At the moment, BÖCKER ZIEMEN addresses around 1000 newsletter recipients. Not only do they receive the company newsletter regularly, but BÖCKER ZIEMEN also sends invitations to events to its customers with the help of MailMonkey.
Customers can then register for such an event directly online.
The contacts recorded in this way via the BÖCKER ZIEMEN website are in turn automatically transmitted to Vertec and entered there in the corresponding, previously created keyword folders. Finally, an automated registration confirmation is sent to the participant.
«This way, we always have an up-to-up to date overview of who is participating in which event directly in vertec.»
After an event, customers automatically receive their individual invoice by email as well. Finally, Jan Höttges summarizes the added value gained for his company as follows:
«By implementing vertec in our company, we have managed to build a powerful digital structure that greatly facilitates our day-to-day business and project controlling.»
Application examples
Advantages
