Vertec grows domestically and abroad
Zurich, 27 January 2014 – The review of Vertec Group's year 2013 is positive. Within 12 months, the number of companies working with Vertec's integrated CRM and ERP solution has increased by almost 10 %. "This growth is a major success for Vertec, especially considering how strenuous the economic situation has been", says Head of Marketing Urs Berli. Vertec's capacity to acquire new customers in these difficult times is evidence of the quality and maturity of their solutions: "When the economic context is uncertain, companies are particularly cautious when it comes to evaluating and introducing new software", Berli says. "The fact that so many companies, under the current circumstances, have chosen to work with Vertec speaks for the quality of our offer."
Strong distribution partners
Also Vertec's distribution partners look back on a successful year 2013. As Vertec Premium Partners they possess not only an excellent know-how in our software but also an in-depth system knowledge in a specific sector. According to Head of Marketing Urs Berli, the success of Vertec's Premium Partners demonstrates that the concept of premium partnerships offers important added value to Vertec customers: "Our distribution partners have a clear focus on their fields of expertise, which helps them immediately grasp the customer's problem and rapidly, precisely align our software to their needs".
Major success in Germany
In the past year Vertec has acquired a large number of new customers in Germany, too, registering an incredible 40 % customer portfolio growth. This was mainly impacted by the opening of an own branch in Hamburg in summer 2012. The growing customer base in Germany vindicates Vertec's strategy: "The positive results show that also in Germany there is a high demand for Vertec's customizable, reliable and easy-to-use software and for its transparent business model", says Tobias Wielki, CEO of Vertec GmbH in Hamburg. With its new location, Vertec is able to accommodate its German customers geographically, culturally and legally: "With our presence in Germany we are able to closely observe the requirements and peculiarities of the German market and to better fine-tune our software to the needs of German businesses", Wielki says. For example, the official German scale of fees for services by architects and engineers (HOAI) can be transferred from Microsoft Excel into the Vertec project structure with a simple mouse click.
Entry into the British market
In summer 2013 Vertec ventured a step into another important EU country and established the new company Vertec Solutions Ltd. Vertec relied on the cooperation with entrepreneur Ian Royall, who holds a large participation in Vertec Solutions Ltd. Royall has vast experience in introducing new software in Great Britain and can avail himself of an existing team for the distribution of Vertec software and of related support services. He is convinced that Vertec's global business solutions fully meet the needs of British professional services providers. "The progressive structural change and efficient use of human resources increasingly put British service providers in front of the same challenges as their Swiss sector peers", Royall says. However, compared to Switzerland, integrated CRM and ERP solutions like those offered by Vertec are not widespread. After the official sales launch for the British market at the beginning of 2014, Royall and his team will present the software during a series of roadshows in spring.
Mr. Urs Berli
Head of Marketing and Sales Vertec Group
T: +41 43 444 60 00